Future Vision & Concept Design

(Vision Projects)

Future-ready concept programs for hardware and software products.

At Formeta, we believe every studio should have a design thesis. Vision Projects are where we build and express ours. These are not visual-only concept studies. They are structured explorations designed to push our multidisciplinary capabilities by developing hardware and software as a unified product experience. We create new interaction paradigms, define future product categories, and test ideas under real technical constraints.

Internal concept programs such as SPRO, SAFELOCK, and IRIS are examples of how we challenge our capabilities and shape future-ready product narratives.

  • Design thesis projects that define future product directions
  • Hardware and software explored as one coherent system
  • Prototype-ready concepts with structured delivery and documentation

What Vision Projects typically include

Vision Projects bring structure to early-stage innovation. We turn ambiguity into tangible concept directions through system thinking, multidisciplinary exploration, and decision-ready storytelling.

  • Opportunity framing and future scenario definition
  • Concept exploration across form, interaction, and system logic
  • Hardware touchpoints (physical controls, sensors, feedback)
  • Digital experience direction (flows, states, behaviors)
  • North Star concept definition (hero direction)
  • Rapid prototyping direction and feasibility notes

What you receive

  • Vision framing pack: goals, assumptions, horizon timeline
  • Concept portfolio: multiple directions + selection rationale
  • North Star concept package: story + system logic
  • Product storytelling deck (presentation-ready)
  • Hardware and software experience definition (touchpoints, flows, states)
  • Prototype package (as agreed)
  • Next-step roadmap recommendations (how to transition into execution)

Designed to unlock innovation with clarity

Many concept projects remain abstract and hard to execute. Vision Projects are designed to do the opposite. We create concepts that are not only inspiring, but also structured, explainable, and grounded in technical reality. This enables leadership buy-in, strengthens internal alignment, and creates a foundation for real product programs.

Key outcomes:

  • Clear innovation direction aligned across stakeholders
  • Executable future concepts that strengthen credibility
  • Faster buy-in through tangible storytelling and prototypes
SafeLock built-in oven concept designed by Formeta Design with child safety lock system

SAFELOCK

Carryfix portable handle designed by Formeta Design for carrying heavy bags and gloceries

CARRYFIX

Iris AI Assistant Device designed by Formeta Design for smart homes

IRIS

S-PRO plane seat design by Formeta Design, three-seat no-touch economy bench

S-PRO

IRIS UX AI Asistant Device Interface designed by Formeta Design with elegant app

IRIS UX

Touchscreen interface of SafeLock built-in oven designed by Formeta Design

SAFELOCK UX

UX visualization of S-PRO plane seat by Formeta Design

S-PRO UX

Delivered via Designlogger

Vision programs create multiple directions and parallel iterations. We deliver through Designlogger as the single source of truth for files, revisions, approvals, and decision history. This keeps exploration structured, traceable, and ready to transition into execution.

Interested in a Vision Project collaboration?

Book a 15-minute introduction call to discuss scope, horizon, and the right exploration model for your team.

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